After a street-wise prostitute agrees to provide a cold-hearted businessman with a week of ‘professional’ companionship, she must struggle to prevent their business relationship from turning into love.

When a corporate raider rents a whore for a week, they must fight their growing feelings for each other

Hey guys, interesting discussions. Thank you! Here's a different take:

When a cold-hearted businessman transforms a street-wise prostitute into a classy lady, both must confront whether they can stay together and live the romantic fairy tale.

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Moses99:

My logline is based on the specifically stated objective goals? and expectations of the characters at the end of the Act 1. (About 36 minutes into the film)

Edward: Vivian, I have a business proposition for you... I'm going to be in ?town until Sunday, I'd like you to spend the week with me.
Vivian: ?Me?
Edward: Yes, I'd like to hire you as an employee... I will pay you to be at my beck and call.
Vivian: ?I'd love to be your beck and call girl, but you're a rich and good looking guy. ?You could get a million girls free.
Edward: I want a professional. ?I don't need any romantic hassles this week. [Emphasis mine]

This comes after : 1]The movie opening with Edward having a romantic hassle: ?he breaks up with his current live-in girl over the phone. 2] ?A chat with a woman at the party who married some one else because she got tired of waiting for him. 3] And later, he ?tells Vivian [and the audience] that his wife divorced him.

The movie has clearly established that Edward is a failure at personal relationships with women because business, making money, ?always comes first. So its credible that he has no romantic intentions when he makes the business proposition to Vivian.

Which is reinforced a couple of minutes later after they've negotiated the money. ?Clearly there's chemistry between them. ?He has to like her enough to want to employ her services for a week.

Vivian: ?Baby I'm going to treat you so nice you're never gonna want to let me go.
Edward: Three thousand (dollars) for six days. And, Vivian, I will let you go.

This is a story about a character who has the wrong objective goal. Edward needs to fail and the audience hopes he does.

And Vivian's exclamation that she's going to treat him so well he won't let her go is more wishful thinking than a realistic ?expectation.

And, of course, at the end of the movie, he does not want to let her go. ?He wants to keep her -- and the terms of their relationship. ?But she won't accept those terms, that kind of relationship any more. ?That's her character arc. ?As Nir Shelter observed, she's grown enough in self-respect to give up being a prostitute.

Vivian: I want more... I want the fairy tale.

And by this point in the story the audience wants the fairy tale ending, too. Which is a testament to how well the story was crafted.

The theme of the movie is about going for the dream instead of settling for the harsh reality. ?It's set in Hollywood, the town where cinema dreams are manufactured. ?Lest anyone miss the symbolism, the opening of the movie ?includes a vagrant walking along Hollywood Boulevard saying: ?"Welcome to Hollywood. ?Everybody who comes to Hollywood has a dream. ?What's your dream? What's your dream?"

Which he repeats at the end of the movie: ?"Welcome to Hollywood. ?What's your dream? ?Everybody comes here. ?This is Hollywood, the land of dreams."

What dreams are we trying to fulfill in our scripts? ?What's the dream hook in our loglines? ?What dreams do our loglines appeal to that would induce producers to make the film and audiences want to view it?